It’s September 1st, which brings us towards the end of summer and a new income report, despite a bit of inactivity here on the Income Bully blog.
For those of you that are new here, I share my income that gets generated from this blog and other projects related to the blog. I don’t share offline income, investment income or anything like that, only directly related to this blog.
I share this to help other people see what is making money, also to be transparent, but to tell you the truth, the biggest reason is because I like the accountability, sharing successes, and even publicly shaming myself in a bad month.
What Happened in August?
If you visit the home page, you would think absolutely nothing happened in August.
Now is the time when I’m supposed to tell you all the behind the scenes stuff I’m working on.
That would be a lie. August has been absolutely unproductive for me when it comes to this blog. I did spend a bit of time working on my local SEO course, but even that has hit a few snags and I’m struggling with providing perfection instead of just cranking it out.
Content creation was definitely lacking. Understatement of the year.
I didn’t do any outreach, passed on an opportunity to join an expert round up that could have provided excellent traffic. I also could have taken part in a guest posting opportunity but put that off for now.
Why Did August Suck?
To give myself a bit of credit, just because the blog hasn’t been active in August, I definitely have been.
I’ve been working on an SEO project that has taken a lot more time than I’d like. A lot of issues that happened due to previous SEO work from people that were out of their league and making bad decisions overall.
Also spent time trying to win a municipal project. Nothing better than government work providing you with 20-50X the income a regular business would pay for a website. Perhaps I should write a blog post on how to land government website projects?
Even though I have legitimate excuses for why the blog has been inactive in August, it is still unacceptable. I need to do a better job preparing and creating content, seeking guest bloggers, and budgeting my time better.
It isn’t just about time management though. One of the biggest struggles is just focus and motivation.
August was a success for me overall, just not so much with the blog, which will be obvious when sharing the income and traffic stats.
One Good Thing Though…
Even though I STILL haven’t created a “coaching” page to sell hourly coaching services, a reader of this blog contacted me and wanted to buy multiple 1 hour blocks to help setup an SEO strategy for his business that has 40 different locations.
Very cool guy. It was great connecting, and helping implement a strategy and seeing the work pay off for him in such a short period of time.
Even though he paid me, I felt like the roles should have been reversed. I think I learned a lot more from him than what he learned from me. This has kind of been the pattern with my coaching calls, I often feel that I’m learning just as much from the people on the call with me. I haven’t had any complaints yet, and so far everyone has returned for multiple calls.
August 2016 Income and Traffic Stats
Self Created Income/Courses
- 6 Sessions
Note: Page coming soon for coaching.
- Long Tail Pro – $1 trial (see my review here)
- NameHero Hosting – $50 (review)
- Clicks Magazine – $17
- Mobile Renegade – $112.65 (See it in action here)
- Mobile Renegade Mega Deal with Facebook Plugin – $46.58 (Blog post + Video)
- TeamWork Project Management – $6
- Social Pilot – $3
Affiliate Income – $236.23
TOTAL Income Bully Blog Income – $3,457.23
Thoughts On August Income
Overall the numbers look fine, but in reality, the coaching income really puts a mask on where the income probably should have been. If it weren’t for the coaching, this would have been one of the worst months I’ve had with the blog.
Affiliate income took a hit, which is no surprise since the lack of activity on the blog. The big surprise is the increase in ebook sales. That number I keep expecting to decline. It’s only a matter of time until it gets under $1,000/mo unless I do something about it.
I need to get back on track or else income will continue to slip.
OTHER METRICS FOR THE BLOG
Alexa Rank – 314,510
Twitter Followers – 3,310 ( 100 decline since last month, been inactive on Twitter)
Google+ Followers – 40
Aweber Email Subscribers – 2,499
Unique Visitors – 3,660
Bounce Rate – 72.40%
Pages Per Session – 1.67
Average Time On Site – 1:57
Thoughts On Traffic and Blog Metrics
Earlier in this post, I was going on about the lack of activity on the blog. I just realized when looking at followers and other metrics, that I also was totally inactive on Twitter. Twitter doesn’t provide the highest quality traffic, but when I schedule mass tweets, and automate the process it does provide decent traffic and a few subscribers each month.
Visits are down. Other metrics are about the same, slight decline in pages per session and time on site but that’s expected since regular readers are coming to the blog and leaving once they see there is no new content. Honestly, I expected those to be worse than what they are.
I should have set some time aside even an hour here and there to keep twitter going, g+ communities and other activities to bring in traffic. I know content creation needs to be on track, but there’s no excuse for not promoting some existing content.
All Time Stats For The Blog
|Month & Year||Unique Visitors||Affiliate Income||Total Revenue|
|Month & Year||Unique Visitors||Bounce Rate||Pages Per Session||Time on Site|
|Month & Year||Alexa Rank||Email Subs||Youtube||Google+|
*If you guys have a better idea on displaying historical data please let me know. It’s getting to be too much to list everything here.
What I NEED To Do In September
Some of you have been coming to this blog since the beginning. For those of you that have been here for a while, you probably remember a period of time last year, from September until December where I pretty much abandoned the blog while working on a big consulting gig.
It’s always this time of year, the 2nd half of the year where I seem to slack with personal projects.
I need to take steps forward to make sure that doesn’t happen again this year. I want to finish off 2016 with a stronger 2nd half than the first half.
I spent a bit of time a few days ago creating a list of content ideas. One of the problems that prevent content creation is that when an idea pops in my head, I lose it by the time I can sit down and type up a blog post.
Having a list of content ideas should help with content creation. At least that’s the theory right now and we’ll be able to prove it wrong or right by October 1st when the next income report will be posted.
Finish My New Lead Magnet Series
One of my goals last month was to start with some Facebook Ads, driving traffic to a lead magnet / free course.
It’s a 7 day course by email, but I’m no closer to finishing than I was at this time last month. That needs to be finished, so I can drive new traffic, subscribers and hopefully conversions to my Agency Blueprint.
Stop Procrastinating With Blog Stuff
It really comes down to this. I need to stop procrastinating with content creation and improving this blog.
I need to really kick into gear, and get things moving, and growing.
With focus, and dedication, I believe this blog could have already been 2x better with traffic and income at the low end. Time to stop making excuses and get stuff done.
It was a bad month. Could have been worse though but I’m tired of having bad months and knowing I’m in a rut. Hopefully I’m able to get things back on track and make up for it with a strong 2nd half of 2016.